Builders Diversify to Survive During Slowdown

Turnberry Towers illuminating high class luxury living

Builders are finding that their survival in the weak new-home market depends upon creativity.

Builders increasingly are branching out into interior renovations, especially as firms consolidate numerous locations into a single building.

High-end custom builders are serving homeowners who have decided to stay put, erecting trellises, arbors, potting sheds, and other structures for them.

Additionally, some builders now serve as consultants, helping real estate agents identify and fix structural defects that impede home sales.

Source: Wilmington, N.C., Morning Star, Wayne Faulkner (09/19/10).